Rise in demand for eye tracking technologies in consumer research and advertisements and increase in investments in smart wearable technologies drive the global eye tracking market growth.
New York, Sept. 20, 2022 (GLOBE NEWSWIRE) — According to the report published by Next Move Strategy Consulting, the global eye tracking market generated USD 816.2 million in 2021, and is estimated to reach USD 4.86 billion by 2030, manifesting a CAGR of 21.8% from 2022 to 2030. The report offers an extensive analysis of changing market dynamics, major segments, competitive scenario, and regional landscape.
Covering an extensive analysis along with current market trends and estimations in nearly 200 pages, using 164 tables and 137 figures, the report helps market players, startups, and investors in determining the steps to be taken as per market conditions to avail the highest eye tracking market share.
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Report Coverage
Details
Forecast Period
2022–2030
Base Year
2021
Market Size in 2021
USD 816.2 Million
Market Size in 2030
USD 4.86 Billion
CAGR
21.8%
No. of Pages
192
Tables
164
Figures
137
Segments covered
Type, Application, Industry Vertical, and Geography.
Drivers
Rise in demand for eye tracking technologies in consumer research and advertisements
Surge in development activities in the contactless biometrics sector
Increase in investments in smart wearable technologies
Opportunities
Rise in R&D activities
Rapid adoption of eye tracking technologies in different sectors such as gaming, aviation, virtual reality, and lie-detection systems
The research offers a detailed analysis of drivers, restrains, and opportunities of the global eye tracking market. Rise in demand for eye tracking technologies in consumer research and advertisements, surge in development activities in the contactless biometrics sector, and increase in investments in smart wearable technologies drive the growth of the market. On the other hand, rise in utilization of contact lenses and high costs related to eye tracking devices hinder the market growth.
Outlining the opportunities to help leading market players and startups in raising their eye tracking market size in the coming years, the Lead Analyst for the Semiconductor & Electronics at Next Move Strategy Consulting, stated, “Rise in R&D activities and rapid adoption of eye tracking technologies in different sectors such as gaming, aviation, virtual reality, and lie-detection systems present new opportunities in the coming years. In addition, surged adoption of assistive communication devices creates new avenues in the market.”
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The research offers a detailed segmentation of the global eye tracking market based on type, application, industry vertical, and geography. Based on type, the report bifurcates the market into head-mounted eye tracker and remote eye tracker. Based on application, the research further segments the market into assistive communication, consumer behavior research, academic research, and usability testing. Based on industry vertical, the research divides the market into military & aerospace, retail, healthcare, automotive, and others.
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Based on geography, the report classifies the global eye tracking market into North America, Europe, Asia-Pacific, and RoW. North America is projected to dominate the market in terms of revenue throughout the forecast period, owing to technological advancements, rise in use of automation and sensors, and improved infrastructure. However, Asia-Pacific is projected to register a steady growth rate throughout the forecast period, owing to increase in adoption of eye tracking technology in various industries and advent of new technologies for improving efficiency in this region.
Detailed analysis of each region and their respective countries is provided based on aforementioned segments and sub-segments. Moreover, this analysis is presented in tabular and graphical formats. These insights are helpful for market players and new entrants in devising strategies for gaining competitive advantage in the eye tracking industry.
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The report offers an in-depth analysis of market players operating in the global eye tracking market players. Major players in the market include Tobii AB, Eyetech Digital Systems, LC Technologies, Smart Eye AB., Ergoneers GmbH, Pupil Labs GmbH, Mirametrix Inc., SR Research Ltd., Seeing Machines, and Gazepoint. The research provides an extensive analysis of each player based on business performance, product portfolio, and top strategies and developments.
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About Us:
Next Move Strategy Consulting is a premier market research and management consulting firm that has been committed to provide strategically analyzed well documented latest research reports to its clients. The research industry is flooded with many firms to choose from, what makes Next Move different from the rest is its top quality research and the obsession of turning data into knowledge by dissecting every bits of it and providing fact-based research recommendation that is supported by information collected from over 500 million websites, paid databases, industry journals and one on one consultations with industry experts across a diverse range of industry sectors. The high quality customized research reports with actionable insights and excellent end-to-end customer service help our clients to take critical business decisions that enable them to move beyond time and have competitive edge in the industry.
We have been servicing over 1,000 customers globally that includes 90% of the Fortune 500 companies over a decade. Our analysts are constantly tracking various high growth markets and identifying hidden opportunities in each sector or the industry. We provide one of the industry’s best quality syndicate as well as custom research reports across 10 different industry verticals. We are committed to deliver high quality research solutions in accordance to your business needs. Our industry standard delivery solutions that range from the pre consultation to after-sales services, provide an excellent client experience and ensure right strategic decision making for businesses.
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