Processing…Please wait.
Search Engine Land » Channel » Local Marketing »
The Google My Business mobile app for iOS and Android no longer allows you to manage your business profile, communicate with customers or see insights. Now when you try to access it, the app says “the Google My Business app is no longer available.”
Screenshot. Here is a screenshot I took of the app screen from my iPhone:
Expected. This was expected, when Google rebranded from Google My Business to Google Business Profile last November, Google told us then that Google will retire the Google My Business app completely in 2022. That day has officially come.
Now what. Google is telling you to manage your Google Business Profile in the Google Maps app or in Google Search. Google said you can manage your Business profile, view your performance, and connect with customers directly on Google Maps and Search. You can also get notifications directly from the Google Maps app, so make sure to install that Google Maps and log in with your Business Profile.
Email. Google also emailed businesses late last night saying “beginning July 2022, the Google My Business mobile app will no longer be available, and the Google Maps app will be the best place for replying to customer messages on mobile. Turn on your notifications to ensure you’re notified by email and Google Maps push notifications for new incoming messages. You can also respond to messages from your Business Profile on Google Search.”
Here is a screenshot of the email I received:
Why we care. If you were accustomed to using the Google My Business app to communicate with customers, modify your business listing, check performance, and more – then you will need to switch to using the Google Maps app or Google Search. Again, Google has told us this change is coming and even emailed us a few times that this was going to happen soon. And it has – the Google My Business app is no longer.
New on Search Engine Land
About The Author
Related Topics
Get the daily newsletter search marketers rely on.
Processing…Please wait.
See terms.
Learn actionable search marketing tactics that can help you drive more traffic, leads, and revenue.
August 16-17, 2022: Master Classes
September 29-30, 2022: SMX Advanced Europe
November 15-16, 2022: SMX Next
March 15-16, 2023: SMX Munich
Discover time-saving technologies and actionable tactics that can help you overcome crucial marketing challenges.
Start Discovering Now: Spring (virtual)
September 28-29, 2022: Fall (virtual)
How Google Paid Search Automation Has Changed the Game for Marketers!
Harness Your First-Party Data For Customer Acquisition & Conversion
Tracking Growth From Organic Search
Enterprise Marketing Performance Management Platforms: A Marketer’s Guide
Enterprise Customer Journey Orchestration Platforms: A Marketer’s Guide
Enterprise Account-Based Marketing Platforms: A Marketer’s Guide
Sink or Swim: 5 Ways to Survive a Struggling Economy
Receive daily search news and analysis.
Processing…Please wait.
Topics
Our Events
About
Follow Us
© 2022 Third Door Media, Inc. All rights reserved.