Nestlé sets target to boost sales of its more nutritious foods and steps up support for balanced diets

Nestlé sets target to boost sales of its more nutritious foods and steps up support for balanced diets

September 28, 2023

Nestlé aims to grow the sales of its more nutritious products by CHF 20-25 billion by 2030. This represents about 50% growth over 2022 sales. As a company that stands for Good food, Good life, Nestlé is also stepping up its measures to help people enjoy a balanced diet.

The target applies to Nestlé products with a Health Star Rating (HSR) of 3.5 stars or more together with its specialized nutrition products, including baby foods, vitamin and mineral supplements and medical nutrition. These already account for close to 60% of the company’s food and beverage sales.

The HSR system is a government-endorsed nutrient profiling model used for front-of-pack labelling in some countries and by the Access to Nutrition Index. Infant formula for children 0-12 months as well as Nestlé’s PetCare portfolio are excluded from the target. PetCare represents 19% of the company’s global sales and is one of its fastest-growing categories.

Nestlé S.A. Vevey, Switzerland

We would like you to know that we use a third-party (Salesforce Marketing Cloud) to provide this service. Our business relations with Salesforce Marketing Cloud are implemented through service and confidentiality agreements that require Salesforce Marketing Cloud to implement the necessary measures to keep your data safe and secure, in line with our principles set out in our privacy statement.