Tesla reported Tuesday fourth quarter and full year vehicle delivery figures that beat most Wall Street estimates.
Tesla delivered 1.8 million vehicles in 2023 – the company’s release is here. The final tally fell short of Elon Musk’s aspiration for 2 million vehicles.
Tesla fared better than rival Rivian, which dismayed investors on Tuesday with Q4 deliveries that fell short of analysts’ expectations. Rivian shares slumped 6%.
But when it comes to selling electrified vehicles, China’s BYD is now the one to beat.
BYD said deliveries of its EVs and plug-in hybrids surged 62% last year to just over 3 million vehicles – 1.6 million of them battery electrics, the rest plug-in hybrids. China lumps both categories together as new energy vehicles.
In the global market for electrified vehicles, Tesla and BYD are pulling away from the field. Both have highly vertically integrated operations – in contrast to legacy automakers that still outsource much of their manufacturing.
Both are moving aggressively to expand capacity, sales, and technical capability. BYD said last week it plans a production base in Hungary – the better to circumvent potential EU tariffs. BYD also got approval last week to start testing an advanced assisted driving system – aka, an Autopilot fighter.
Tesla is pushing ahead with plans for a plant in Mexico, and using the launch of its Cybertruck to showcase innovations – including a 48-volt electrical architecture and even bigger body castings – that put it years ahead of legacy rivals.
How many Cybertrucks Tesla will build in the near term is another matter.
Bottlenecks in production of Tesla’s next-generation 4680 batteries could keep the Cybertruck in production hell for months, sources told Reuters.
BYD and Tesla make money on their electric vehicles – most rivals do not. Still, investors will be watching Tesla’s fourth quarter results to see how much of the company’s profit margin was given away to sustain sales momentum.
Tesla continues to demonstrate enviable brand power, despite controversy created by Elon Musk’s social media side gig and Tesla’s pugnacious stances toward unions, regulators, and customers (more on the latter below.)
Tesla boosted sales in Norway and Sweden, despite an escalating fight with Nordic trade unions that has hobbled vehicle shipments and prompted stern words from Nordic investors.