- Singaporeans are a coffee-loving lot, savouring anything from S$1.20 kopi to S$6 iced latte and S$20 or even S$85 specialty brews
- Coffee-lovers tell TODAY the extent they go to getting their fix and how much it means to them, though others also speak of it being a normal habit
- Amid keen competition and with demand expected to grow 3.2 per cent each year, many international chains and local operators have pulled out all stops for a slice of the business pie
- One international chain describes Singapore as an “extremely challenging market” while experts say that coffee businesses would do well to find their unique value proposition and innovate
- Consumers and businesses also tell TODAY of emerging trends in the coffee scene, from home-brewing to subscription models, specialty capsules and plant-based alternatives
|
