Use this ebook + sortable master list download to help determine whether a new set of SEO tools could be key to your agency’s success.
Join our upcoming webinar to learn how to effectively maximize the ROI of your SEO strategy through focus and prioritization of opportunities.
Ready to take your Google Ads campaigns to the next level? Sign up for this webinar and get the tips and tactics you need to succeed!
This ebook shows you how to meet customers at each stage of their journey and create compelling content that converts.
Want to know what makes a Facebook ad effective and how to set up your campaigns for success?
How do you create web content that’s digestible for search engines while simultaneously providing a user-friendly experience?
Learn how to earn money on YouTube through AdSense. You need to be part of the YouTube Partner Program, which has strict requirements.
Can you make money hosting ads on your YouTube channel, like the Google AdSense program for websites?
Yes, but the process is much more complicated.
With Google AdSense for websites, you can get started with a Google account, phone number, address, and website.
Earning money directly from YouTube has a high barrier to entry.
As part of the YouTube Partner Program, YouTube AdSense allows channel owners to make money by displaying ads during their videos.
This is very different from hosting video ads on your website. You need a YouTube channel in good standing with videos uploaded to participate in the program.
If you already have a YouTube channel for yourself or your business, this can be a source of additional revenue.
Ads are just one of the ways that you can earn money with the YouTube Partner Program.
Users can pay for a channel membership granting special privileges, pay to have comments or live stream chat messages highlighted, and you can even run a merchandise store within YouTube.
To become eligible for the YouTube Partner Program and start using YouTube AdSense, you need to meet a set of specified requirements and then put your channel through a review process.
You need an existing YouTube channel in good standing, with videos uploaded, an existing audience of at least 1,000 subscribers, and at least 4,000 hours of total watch time within 12 months.
Here is Google’s breakdown of the requirements before you can apply to the program:
The numerical requirements of subscribers and watch hours are the most challenging to acquire. You can track your progress toward these goals in the “Monetization” tab of your YouTube Studio.
After clicking on this tab, you’ll be presented with information about your progress toward the subscriber and watch hours goals, as well as whether you have active community guidelines strikes.
Once you’ve been accepted into the YouTube Partner Program, you can control what types of ads appear on your videos and where they’re placed. The platform does much of this by default, but you can tweak the settings.
Your options for ad placement are:
Generally, short videos are less likely to include ads, and mid-roll ads won’t appear on videos shorter than 8 minutes.
Ads on YouTube fall into four general categories:
You can change your preferences in bulk or define different ad types for different videos within YouTube Studio.
To summarize, the basics you need to create your YouTube AdSense account and start earning are:
Once you’re eligible for the YouTube Partner Program, apply for it inside your YouTube Studio and wait for YouTube to review your channel.
Once you’re in the YouTube Partner program, you can link your AdSense account to YouTube within YouTube studio. If you don’t currently have an AdSense account, you can sign up for one at this stage within YouTube.
Finally, go through the password and authentication process, and select a Google account to connect AdSense to.
Once you’ve followed all of these steps, you can place ads in your YouTube videos and start earning.
More resources:
Featured Image: ART PAL/Shutterstock
SEO content writer and editor for 6+ years. Formerly a live theater professional. Bumbling through fatherhood. I’m fascinated by how …
Get your daily recap of the latest search news, advice, and trends.
Subscribe to SEJ
Get your daily recap of the latest search news, advice, and trends.
In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to optimize and grow their businesses — and careers.
Copyright © 2023 Search Engine Journal. All rights reserved. Published by Alpha Brand Media.